Typography Standards

NG Sports: Excellent Vision, Professional Presentation

NG Sports' core font is Source Han Sans, whose excellent clarity and broad language support perfectly match our professional and comprehensive brand positioning. To optimize the mobile experience, PingFang SC can be used as an auxiliary.

Brand Font Standards

We have carefully constructed a color system that combines a sense of luxury with vitality. The main color tone uses a calm and professional deep blue, symbolizing trust and reliability; supplemented by energetic bright orange, used to highlight key information, stimulate user enthusiasm, and create a professional yet dynamic brand experience.

Core Color System

NG Sports' brand color combination uses deep blue (#003366) as the base, conveying stability and professionalism; bright orange (#FF7F00) is used as an accent color to highlight key calls to action and important data, injecting vitality into professionalism and building an impressive brand visual.

Heading Hierarchy Guide

Clear heading hierarchy is key to efficient information delivery. H1 is used for the main page title, H2 represents the core of a section, H3 is for important subtitles, and H4-H6 refine the content structure, ensuring clear information logic and easy user browsing.

Secondary Headings

Ordered lists are used to display sequential information, such as steps or rankings, maintaining clarity and consistency of numbers. Unordered lists are used to enumerate items, with simple bullet points allowing users to quickly scan and understand.

Tertiary Headings

Quote styles are used to highlight important viewpoints or quotations, making them stand out in the content. Table design follows the principle of simplicity and clarity, ensuring intuitive presentation of data and helping users quickly grasp core information.